PHILIPP REHM

VIDEO STRATEGIST & EDITORIAL PRODUCER

For brands, educators and innovators who need clarity and impact.

Specialized in the full Adobe Suite. Focused on story, attention & aesthetics — powered by rhythm, timing & sound.
I translate complex ideas into compelling visual narratives for social media, knowledge transfer and product storytelling.

PORTFOLIO ┃ CASE STUDIES

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INTERACTIVE VIDEO COURSE DESIGN

Task: Transforming education into an engaging video course with an app-like journey.

Solution: Designing and producing the complete user experience, video-based curriculum and visual structure for an online music course, applying the motivational logic of fitness apps and gaming design elements to mastering a musical skill.

“An interactive workout studio specifically for slapping, convincing with system, power and style.” (> BONEDO.DE)

EDUCATIONAL CONTENT

Task: Make invisible patterns in music between drums and bass instantly understandable for a broad, non-specialist audience.

Solution: An animated explainer video that visually maps these rhythmic relationships into clear motion and structure.

SOCIAL MEDIA PROMOTION

Task: Market a high-value, educational product to a defined audience on competitive social platforms.

Solution: A series of scroll-stopping promotional reels using animated hooks, problem-solution framing, and targeted messaging designed to capture a niche audience’s attention and drive conversion within seconds.

AUTHOR & DESIGNER: EDUCATIONAL BOOKS

Conception, writing, design, and proprietary method development for two internationally published, bestselling music education books (Alfred Music).

SLAP FIT BOOK (ALFRED MUSIC PUBLISHING)

Task: Provide a structured, motivational practice system for mastering the physically demanding slap bass technique.

Solution: A method book designed like a fitness manual, complete with progressive “workouts,” practice schedules, and milestone tracking, transforming solitary practice into a guided training program.

BASS MATRIX BOOK (ALFRED MUSIC PUBLISHING)

Task: Make the hidden rhythmic patterns of popular music accessible and exciting for passionate music lovers.

Solution: An innovative book that introduces a proprietary visual notation system, translating drum and bass pattern design into an intuitive format for self-study, including a drum-bass-groove-atlas with hundreds of famous song examples.

Precision, discipline, and creativity, rooted in over 20 years of high-level experience as a renowned musician and solo artist on international stages, in teaching, and in the studio,, translate into structured, intentional video and graphic work with a strong editorial focus.

 

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HOEFNER – BRAND HERITAGE

Task: Promote  a legendary instrument in a way that strengthens its iconic status and emotional value, moving beyond mere product specs.

Solution: A commissioned brand film that shifts focus to heritage storytelling, using precise visuals and pacing to connect with players and collectors on an emotional level.

TECHNICAL PRODUCT REVIEW FOR PROFESSIONALS

Task: Provide deep-dive clarity on a complex piece of music equipment for a non-professional, enthusiast audience.

Solution: An in-depth review video that transforms intricate technical specifications into a compelling, easy-to-follow narrative.